7 Steps to Digitally Transform Your Business

7 Steps to Digitally Transform Your Business

When we say digital transformation, it is what happens when companies change their business model to be able to adapt to the new market reality. Looking back at the start of the pandemic, there was a dire need to transform everything digitally so as to still thrive despite the lockdowns and economic challenges.

This year, most businesses are just starting to rise up from the effects of 2020 and realize the need for digital transformation. Here are 7 steps on how you can digitally transform your business and prepare for the post-pandemic world ahead.

1. Define your strategy before executing

In this first step, you must be able to determine where you are today, where you want to be tomorrow, and what to do to get there. Having a concrete plan and being able to understand your business well can help you identify what technologies you need and the right processes you have to follow to digitally transform your business the right way.

2. Switch from being product-oriented to becoming customer-oriented

The main purpose of going digital at a time of the pandemic is to continue providing services to customers. A more effective way of doing this is instead of focusing on your products or services, emphasize the need to reach and retain online customers. Remember that it has become harder to compete when everything else has gone digital. Getting the attention of people who spend time online is now the most important thing than anything else.

3. Enable automation and a remote workforce

Remote working is the future of work. We have the technology for employees to stay at home during the pandemic or work from anywhere. This expansion of the workforce is for the better because it gives you a chance to find global talents that will fit your business needs. Going virtual does not limit teamwork because of project management tools and communication platforms that always connect you with your remote team.

Aside from hiring remote workers, there are certain tasks that you can automate. For example, retail establishments that already made their presence online are using chatbots for customer communication. Understanding the available technology and its proper use can definitely help achieve your digital transformation goals.

4. Create a company culture that is open to change

Preparing your current team for digital transformation is also something that you would want to consider. Your team should be open to abrupt changes such as the effects of the pandemic because there are those who still have no idea how to transition to the new normal. That being said, digital transformation may be affected by the current company culture.

Of course, changes to the company culture can help make sure that you have a digitally-ready remote team that can continue with business as usual despite the current crisis. You have to rethink your current roster of talents, redesign your work styles to adapt to the protocols and restrictions, develop agility among the team, and continue learning to be able to adapt to changes quickly as needed.

5. Have an agile IT environment

It’s always been said that “having the right technology to power up digital strategies is fundamental in today’s business world” which means that you have to prepare all the tech you need for a digital transformation. This, of course, would involve your IT team and your company’s readiness to use the technologies such as implementing agile systems and cloud tech.

Aside from these, the ability to create a website and mobile app is part of this IT environment. A good example is in retail stores or shops. Gone are the days when customers would still go to physical establishments. The pandemic has made it mandatory for businesses to have an online presence in order to survive.

6. Revamp the customer journey

As mentioned, customers are now making waves online. They are now the target market of businesses. It is important to revamp and recreate the customer journey so that their digital experience would be seamless.

Content and web design will work hand-in-hand for this one. Online customers expect businesses to produce digital content and maintain their online presence despite the pandemic. Digital design, collaboration, and content production should be involved in the recreation of the online customer journey.

7. Personalize the customer experience

CX or customer experience is now an important part of digital transformation. Going online is a new opportunity to establish better and closer relationships with customers by using their data and behavior.

Personalizing their experience with your digital platforms is highly impactful and can improve their approach towards your business and brand. Making use of technologies that help enhance B2C relationships is an essential part of the new normal. Establishing virtual connections makes it more engaging and interactive.

Final Thoughts

With human interaction becoming more socially and physically distant, going digital is the only way to go. Moving your physical business to different online platforms is the new normal. By undergoing digital transformation and implementing the right strategies, you have the chance to reach modern customers, engage them, retain them, and provide them with a seamless digital experience.

You can finally say that you have digitally transformed your business if you are able to provide your loyal customers with a seamless and innovative digital experience with your brand. You can do this by consolidating your several digital channels and create a single, user-friendly CX.

And by following these steps, your business can fully embrace the new digital landscape that the pandemic has created. By properly executing digital transformation strategies, you can exceed your customers’ expectations and improve their overall experience.

Need help to digitally transform your business? Talk to us!

8 Ways to Build an Awesome Remote Work Culture

8 Ways to Build an Awesome Remote Work Culture

The pandemic has completely disrupted most of the world’s work culture. From a face-to-face office environment, everyone was encouraged to work from home. Those who are already in the remote work setup often fail to touch on the subject of workplace culture just because they think virtual connection is enough.

Without fostering culture in a remote workplace, there is a risk of team members feeling disconnected and losing human touch. It might seem that it’s all work and no play compared to an office setup where they can have fun and enjoy with workmates. The lack of engagement can sometimes lead to lack of motivation and this is something that most remote-based companies are unaware of. It’s time to end that. Here are some creative ways you can build an awesome remote work culture.

1. Communicate using formal and informal channels

Your current communication tools are strictly for work purposes, right? It is good to have a different communication channel where team members feel free and less restricted. In this way, they can go somewhere they can be themselves without having to disturb the flow of work-related discussions. This also promotes openness in terms of connecting deeper with each other outside of work, exchanging ideas, having fun, and building friendships remotely.

2. Set clear agendas for meetings

The most common mistake of remote teams is setting too many meetings that are not really necessary, if you come to think about it. Since time is precious for remote workers, having organized and well-set video conferences with clear agendas can help lessen the time wasted. As a matter of fact, some discussions can be done via email or chat.

3. Always turn on the camera

Speaking of video conferences, it is important to have the camera turned on during these times. Video calling is the closest thing remote workers can ever have in terms of human connection. Seeing faces on the screen somehow lessens the lack of physical interaction among colleagues. It gives you a general idea about the person you are emailing or chatting with. Although virtually, you get a sense of who your team members really are by just merely looking at their faces, their expressions, their gestures, how they talk, and even the background of their office setup.

4. Regularly check up on each other for burnout

Another common misconception about remote work is that people don’t get tired or they are available 24/7. Since remote teams don’t see each other’s working conditions, it might be easy for managers to assume that their members are not swamped with work. This is why some remote workers feel burdened by tasks that are thrown out to them nonstop and in bulk. Managers should be able to understand and help. If possible, check everyone’s workload and address pain points immediately. Be ready to support or delegate tasks. Know if there are external factors such as personal matters that are affecting their performance.

5. Know your company’s mission-vision by heart

Everyone should at least have an idea about the mission and vision of the company. In this way, you can be sure that the team is working towards a common goal and they know where their efforts go. There is no need to memorize, but take time to understand and have something to believe in. It also brings a sense of passion and encouragement to become ambassadors of the company they are working for.

6. Identify and stick to your core values

After learning about the mission-vision, the core values help as a glue to bind everyone to the common goal of how you want the company to become. It is important for remote workers to have values to live by even in a virtual workplace setup. More than the growth of the company, it also aids in personal development of each team member.

7. Remember and celebrate birthdays

Birthdays are special. Though remote workers won’t be able to celebrate and feast together physically, simple and personalized greetings can go a long way in making a person feel appreciated. Giving the celebrants their much-deserved birthday leaves can also be a way of making sure that they enjoy their day without having to worry about work.

8. Create a fun day to virtually bring people together

This can be a weekly habit where everyone gets together for a time of pure fun and enjoyment. Doing a regular leisure activity with team members not only ensures recreation and a time away from work, but also builds camaraderie, fosters engagement, and acts as a bonding session. A closely-knit team of remote workers will ensure productivity, motivation, and better output.

Final thoughts

Handling a remote team is truly challenging because members come from different countries with different cultures, beliefs, and attitudes. Managers must be able to put them all together and build a unified culture for them to be able to work harmoniously and successfully towards a common goal. Thanks to these tips, you can have an idea on how to engage, motivate, and cultivate an awesome remote culture in your virtual workplace that fosters innovation, productivity, and teamwork.

The Davos Agenda 2021: The Great Reset

The Davos Agenda 2021: The Great Reset

From January 25 to 29, the World Economic Forum will host a virtual summit to bring together global leaders from governments, businesses, civil societies, and stakeholders. The discussions will tackle the ways and means of how we can grab this opportunity of building a more collaborative global framework for the post-COVID world.

The main issues will be about the effects of the pandemic and how to rebuild the economic and social systems of the world to provide a more fair, sustainable, and resilient future.

Throughout the entire week of this summit, there will be 7 key themes where topics will come from. These themes include How to Save the Planet, Fairer Economies, Tech for Good, Society and Future of Work, Better Business, Healthy Futures, and Beyond Politics. A wider range of topics will enable everyone to participate in the discussions online and learn about how we can start rebuilding our world in 2021 and beyond.

The overall theme of “The Great Reset” means that whatever happened in 2020 has been a catalyst of the changes in economic, environmental, social, and technological aspects of our lives. The pandemic boosted the need to shift and this initiative of the World Economic Forum calls for a global action with a mission to make sustainable decisions from world leaders.  

The Davos Agenda will also mark the launch of the World Economic Forum’s Great Reset Initiative and the Special Annual Meeting in the next few months. In the Great Reset Initiative, there are five domains that will be addressed including designing cohesive, sustainable and resilient economic systems, driving responsible industry transformation and growth, enhancing stewardship of our global commons, harnessing the technologies of the Fourth Industrial Revolution, and advancing global and regional cooperation.

The Davos Agenda is very timely since we are pushing to rebuild our lives this year. It is the perfect time to reset priorities, reform systems, and come out stronger.

Click here to access the event: https://www.weforum.org/events/the-davos-agenda-2021

Business Development Manager

Company Introduction

The Digiters is a Swiss-based and managed group of digital masters and remote consultants from around the world. We are an offsite extended team of creative, tech, and marketing consultants. We provide guidance and services to help businesses and organizations shape and drive their transformation journey to remain at the forefront of the Digital Age.

The Joy of Working With Us

By being a Business Dev Digiter, you get to represent a global, dedicated and passionate talent. Work hours are flexible and you can choose if you want to be part-time or full-time. You have total freedom because we operate in a fully-remote working environment. The possibilities are endless with the Digiters!

Job Description

We are looking for a Business Development Manager to help us expand our clientele. You will be the face of the company and will create and apply an effective sales strategy. The ultimate goal is to drive growth through boosting sales and forging strong relationships with clients.You should be able to generate potential client lists of companies from different industries and run campaigns, including self-sourced leads, referrals and outbound lead generation techniques. You will apply your sales skills to building new relationships, strive for new and existing upsell opportunities, and contribute meaningfully to the success of the company. The ideal candidate is expected to strategically sell our services to designated agencies and clients. You must be motivated to grow the business and have strong ability to build and maintain relationships with top marketing decision makers. With your excellent communication and presentation skills, you have the advantage to pitch and educate new clients.

Responsibilities

  • Build market position by locating, developing, defining, and closing business relationships.
  • Identify trendsetter ideas by researching industry and related events, publications, and announcements.
  • Track individual contributors and their accomplishments.
  • Locate or propose potential business deals by contacting potential partners.
  • Discover and explore business opportunities.
  • Screen potential business deals by analyzing market strategies, deal requirements, and financials.
  • Evaluate options and resolve internal priorities.
  • Recommend equity investments.
  • Develop negotiating strategies and positions by studying integration of new ventures with company strategies and operations.
  • Examine risks and potentials for the business opportunities.
  • Estimate partners’ needs and goals.
  • Close new business deals by coordinating requirements; developing and negotiating contracts; and integrating contract requirements with business operations.
  • Protect the organization’s value by keeping information confidential.
  • Enhance the organization’s reputation by accepting ownership for accomplishing new and different requests.
  • Explore opportunities to add value to job accomplishments.
  • Develop a growth strategy focused both on financial gain and customer satisfaction
  • Conduct research to identify new markets and customer needs
  • Arrange business meetings with prospective clients
  • Promote the company’s products/services addressing or predicting clients’ objectives
  • Prepare sales contracts ensuring adherence to law-established rules and guidelines
  • Keep records of sales, revenue, invoices etc.
  • Provide trustworthy feedback and after-sales support
  • Build long-term relationships with new and existing customers

Requirements

  • Proven working experience as a business development manager, sales executive or a relevant role
  • Proven sales track record
  • Experience in customer support is a plus
  • Proficiency in MS Office and CRM software
  • Proficiency in English and French
  • Market knowledge
  • Communication and negotiation skills
  • Ability to build rapport
  • Time management and planning skills
  • Has winning personality and a healthy dose of resilience
  • Goal orientated sales professional with proven ability to generate business
  • Self-motivated and excellent communicator
  • Love challenges and want to contribute to ambitious business goals
  • Feel comfortable in an ever-changing, yet highly cooperative environment

Does this look like something you are passionate about? Send your CV to jobs@digiters.co today!

Data Scientist

Company Introduction

The Digiters is a Swiss-based and managed group of digital masters and remote consultants from around the world. We are an offsite extended team of creative, tech, and marketing consultants. We provide guidance and services to help businesses and organizations shape and drive their transformation journey to remain at the forefront of the Digital Age.

The Joy of Working With Us

By being a Digiter, you get to work with European clients and you have access to professional coaching and training. Work hours are flexible and you can choose if you want to be part-time or full-time. You have total freedom because we operate in a fully-remote working environment and you can work on your preferred projects. Plus, you can get performance bonuses and opportunities for professional development! The possibilities are endless with the Digiters!

Job Description

We are looking for a data scientist that will help discover the information hidden in vast amounts of data, and help make smarter decisions to deliver even better products. Your primary focus will be in applying data mining techniques, doing statistical analysis, and building high quality prediction systems integrated with products. The ideal candidate will build data products to extract valuable business insights, and should be highly analytical with a knack for analysis, math and statistics. Critical thinking and problem-solving skills are essential for interpreting data. We also want to see a passion for machine-learning and research.

Responsibilities

  • Selecting features, building and optimizing classifiers using machine learning techniques.
  • Data mining using state-of-the-art methods.
  • Extending company’s data with third party sources of information when needed.
  • Enhancing data collection procedures to include information that is relevant for building analytic systems.
  • Processing, cleansing, and verifying the integrity of data used for analysis.
  • Doing ad-hoc analysis and presenting results in a clear manner.
  • Creating automated anomaly detection systems and constant tracking of its performance.
  • Identify valuable data sources and automate collection processes.
  • Undertake preprocessing of structured and unstructured data.
  • Analyze large amounts of information to discover trends and patterns.
  • Build predictive models and machine-learning algorithms.
  • Combine models through ensemble modeling.
  • Present information using data visualization techniques.
  • Propose solutions and strategies to business challenges.
  • Collaborate with engineering and product development teams.
  • Formulates and leads guided, multifaceted analytic studies against large volumes of data.
  • Interprets and analyzes data using exploratory mathematical and statistical techniques based on the scientific method.
  • Coordinates research and analytic activities utilizing various data points (unstructured and structured) and employ programming to clean, massage, and organize the data.
  • Experiments against data points, provide information based on experiment results and provide previously undiscovered solutions to command data challenges.
  • Leads all data experiments tasked by the team.
  • Coordinates with Data Engineers to build data environments providing data identified by Data Analysts, Data Integrators, Knowledge Managers, and Intel Analysts.
  • Develops methodology and processes for prioritization and scheduling of projects.
  • Analyzes problems and determines root causes.
  • Defines company data assets (data models), spark, sparkSQL, and hiveSQL jobs to populate data models.
  • Works closely with all business units and dev teams to develop strategy for long term data platform architecture.

Requirements

  • Good understanding of front-end technologies, including HTML5, CSS3, JavaScript, jQuery
  • Experience building user interfaces for websites and/or web applications
  • Experience designing and developing responsive design websites
  • Comfortable working with debugging tools like Firebug, Chrome inspector, etc.
  • Ability to understand CSS changes and their ramifications to ensure consistent style across platforms and browsers
  • Ability to convert comprehensive layout and wireframes into working HTML pages
  • Knowledge of how to interact with RESTful APIs and formats (JSON, XML)
  • Proficient understanding of code versioning tools such as Git, SVN, and Mercurial
  • Strong understanding of PHP back-end development

Does this look like something you are passionate about? Send your CV to jobs@digiters.co today!